2022 CLIBURN COMPETITION REACHED RECORD-BREAKING 25 MILLION WEBCAST VIEWS ACROSS 177 COUNTRIES; YUNCHAN LIM’S RACH 3 IS THE MOST-WATCHED EVER ON YOUTUBE
FORT WORTH, Texas, September 15, 2022— The Sixteenth Van Cliburn International Piano Competition (held June 2–18, 2022, in Fort Worth, Texas, USA) reached a record-breaking number of people around the globe, exponentially surpassing viewership and online engagement from its past editions.
QUICK NUMBERS (June–August 2022):
- WEBCAST
- 25 million views
- 5x increase from 2017
- 50x increase from 2013
- 177 countries
- 3 million hours watched
- 25 million views
- SOCIAL MEDIA
- 300 million impressions
- 80,000 new followers across platforms (a 141% increase)
- 4 million engagements
- YOUTUBE (break out)
- Yunchan Lim: Rachmaninov Piano Concerto No. 3 (with Marin Alsop and the Fort Worth Symphony Orchestra)
- More than 7 million views
- Trended #24 globally the day following the performance
- The most watched version of the famed piece on the platform
- Performance being rereleased with remastered audio on September 16, 2022 at 8 P.M. CDT
- Cliburn subscribers quintupled – have just hit 100,000
- Yunchan Lim: Rachmaninov Piano Concerto No. 3 (with Marin Alsop and the Fort Worth Symphony Orchestra)
Read a complete Competition summary in the latest issue of Cliburn News.
