Close Menu
    Latest Edition
    FabUK Magazine Unveils Its 27th Edition Featuring Anya Taylor Joy and Announces Major Expansion Plans
    Facebook X (Twitter) Instagram
    Fabuk MagazineFabuk Magazine
    • Fashion

      KEBURIA Spring Summer 2026: A Wardrobe for Time-Travelers at London Fashion Week

      1 October 2025

      Oxford Fashion Studio SS26: Hellavagirl Confronts Beauty Through Disorder at London Fashion Week

      30 September 2025

      CEDIM School of Design SS26: PLAY at Fashion Scout

      30 September 2025

      alex.s.yu SS26 MEZZO MELANCHOLIES Presented at London Fashion Week

      30 September 2025

      Bars Antique: Timeless Stories, Modern Style

      30 September 2025
    • Film

      Ferrara Film Festival Kicks Off: Co-artistic Director Claudia Conte Promises a Free and Meritocratic Festival

      22 September 2025

      A House of Dynamite Ignites the Red Carpet at Venice Film Festival

      3 September 2025

      Stars at Venice: “Father Mother Sister Brother” Red Carpet Captivates at 82nd Film Festival

      2 September 2025

      Red Carpet for The Wizard of the Kremlin at Venice International Film Festival

      1 September 2025

      Elordi, Oscar Isaac, Goth & Waltz Lead a Starry Frankenstein Premiere

      31 August 2025
    • Music

      GLORIA ESTEFAN & NATHY PELUSO UNITE FOR ELECTRIFYING “CHIRRIQUI CHIRRI” REMIX

      26 September 2025

      RITA ORA UNVEILS SULTRY NEW SINGLE “ALL NATURAL” ALONGSIDE ACCOMPANYING MUSIC VIDEO DIRECTED BY TAIKA WAITITI

      25 September 2025

      Andrei Irimia Brings ‘Lights & Shadows’ to Paris and Beyond

      25 September 2025

      Global Superstar Rauw Alejandro Reveals 26 September Release Date For New Album And Teases Tracklist

      17 September 2025

      Mimi Webb releases second album ‘Confessions’

      12 September 2025
    • Travel

      Six Ways to See the World: Which Travel Personality Are You?

      1 October 2025

      Why Portugal is the Perfect Destination for a Summer Getaway

      19 June 2025

      Top 5 Euro Destinations You Can’t Miss in 2025

      23 May 2025

      CRETE’S ELE VILLAS CELEBRATES FIRST SUMMER SEASON WITH SPECIAL OFFER

      15 April 2025

      Embracing Solitude in Nature: A Spring Guide to Solo Camping in Japan

      14 April 2025
    • Store
    Facebook X (Twitter) Instagram YouTube
    Fabuk MagazineFabuk Magazine
    You are at:Home»Fashion»APUJAN The Other End of Nowhere AW23 Collection During London Fashion Week
    Fashion

    APUJAN The Other End of Nowhere AW23 Collection During London Fashion Week

    20 February 20234 Mins Read
    WhatsApp Facebook Twitter Threads Copy Link Email
    Share
    Facebook Twitter WhatsApp Threads Copy Link Email

    On the occasion of their 20th season and the 10th anniversary of the brand’s establishment, APUJAN presents the latest Autumn/Winter Collection “The Other End of Nowhere”. The show will be released on the official Digital Schedule of London Fashion Week with the British Fashion Council on Monday 20th at 10:45am UK time. They will deliver their sixth show video since the digitization of London Fashion Week.

    APUJAN The Other End of Nowhere AW23 Collection During London Fashion Week

    Apujan has collaborated with many well-known brands in the past few years, designing for McDonald’s, Samsung and costuming for the dance troupe, Cloud Gate.

    This season takes the plot of the phantom thief from last season’s “Fantasy Hotel in the Sky”, we receive the second installment in film but with additional thematic nuances of romanticism and hidden desire. As with the previous show, the film is produced by Rachel Chen and directed by Apujan’s creative director Apu Jan. The imagined world will be told through the lens of Director of Photography Chi-Ming Lu, who will be joined by the production designer of “Incantation”, Otto Chen. The show will be told through original music produced by DJ So Lonely, adding ambiance and suspense to the production and story.

    APUJAN AW23 Collection During London Fashion Week 22
    APUJAN AW23 Collection During London Fashion Week 1
    APUJAN AW23 Collection During London Fashion Week 2
    APUJAN AW23 Collection During London Fashion Week 3
    APUJAN AW23 Collection During London Fashion Week 4
    APUJAN AW23 Collection During London Fashion Week 5
    APUJAN AW23 Collection During London Fashion Week 6
    APUJAN AW23 Collection During London Fashion Week 7
    APUJAN AW23 Collection During London Fashion Week 8
    APUJAN AW23 Collection During London Fashion Week 9
    APUJAN AW23 Collection During London Fashion Week 10
    APUJAN AW23 Collection During London Fashion Week 11
    APUJAN AW23 Collection During London Fashion Week 12
    APUJAN AW23 Collection During London Fashion Week 13
    APUJAN AW23 Collection During London Fashion Week 14
    APUJAN AW23 Collection During London Fashion Week 15
    APUJAN AW23 Collection During London Fashion Week 16
    APUJAN AW23 Collection During London Fashion Week 17
    APUJAN AW23 Collection During London Fashion Week 18
    APUJAN AW23 Collection During London Fashion Week 19
    APUJAN AW23 Collection During London Fashion Week 20
    APUJAN AW23 Collection During London Fashion Week 21

    This season’s cast will feature Yao Ai Ning, Kenny Yen and Josie Lin. The cast will take the viewer through the mystical journey, alongside special guests, AcQua and Rakuten Girls, Aviva and Kimi. Apujan has worked with a large number of well-known Asian actors in the digital films over the past two years, they appear alongside models in the fashion show, directed by Apu. Apujan tells of the journey from Mt. Wuzhi to the Mandalas, echoing the plot and theme of the classic mystery novel “Journey to the West”. Once again Apujan pays tribute to the thrilling detective plot, telling the tale through character and design. The collection draws on visual thematic elements of the plot whilst delivering Apujan’s signature style, drawing together the heritage of the past with the imagination of the future.

    The collection will feature symbols from the novel such as the monkey insignia referencing the character of the phantom thief, the stolen peach, white horses and other plot elements whilst also referencing the landscape. The trees, clouds and cities in the clouds take the senses through the perspective of the reader as they travel the sky and fantastical world depicted in varied aspects of the clothing. The narrative of the show is told through prints and jacquard patterns, tying together the mystery and fantasy of the sky with referential plot elements.

    Apujan, like to use literary allusions in combination with modern textile techniques, the collection will include a varied mixture of texture and fabric, from print to knit. Featuring new developments for Apujan such as metal buckles, labels and other fine details. The curated accessories will intersperse modernity and classic style, through the styling of backpacks and cashmere scarves. Continuing the interweaving of the classic with the modern, this season Apujan will collaborate with New Balance, we will see the models styled with the low top 550’s and CT302 styles, a clean silhouette, sleek with retro inspiration of the 1980s. The combination of the two brands, an alignment of minimal style with a modern edge.

    In this show, Apujan will feature menswear, producing designs for the passers by throughout the film. Tailored pieces such as men’s coats and double breasted blazers will be presented alongside knitwear, including vests and cardigans styled with shirts. These will feature on male cast such as Kenny Yen or AcQua, The show was filmed with the support of Yilan Park, National Centre for Traditional Arts and Luodong Cultural Working House. Yilan Park boasts a beautiful landscape of ocean and mountain.

    Apujan will take the viewer on a journey to the far end and back with this mythical story. From Taipei to London, the mainline collection draws together East and West, weaving together past and future with Apujan signature style.

    www.apujan.com

    APUJAN ApuJan詹朴 Autumn/Winter AW23 British Fashion Council London Fashion Week The Other End of Nowhere

    Related Posts

    3 Mins Read

    Thailand International Fashion Week 2025: Unstoppable & Spectacular

    1 October 2025 Fashion Week
    2 Mins Read

    KEBURIA Spring Summer 2026: A Wardrobe for Time-Travelers at London Fashion Week

    1 October 2025 Fashion
    2 Mins Read

    Oxford Fashion Studio SS26: Hellavagirl Confronts Beauty Through Disorder at London Fashion Week

    30 September 2025 Fashion
    2 Mins Read

    CEDIM School of Design SS26: PLAY at Fashion Scout

    30 September 2025 Fashion
    Latest Edition
    FabUK Magazine Unveils Its 27th Edition Featuring Anya Taylor Joy and Announces Major Expansion Plans
    Fashion Week
    Thailand International Fashion Week 2025: Unstoppable & Spectacular
    1 October 20253 Mins Read
    Fashion
    KEBURIA Spring Summer 2026: A Wardrobe for Time-Travelers at London Fashion Week
    1 October 20252 Mins Read
    Fashion
    Oxford Fashion Studio SS26: Hellavagirl Confronts Beauty Through Disorder at London Fashion Week
    30 September 20252 Mins Read
    Fashion
    CEDIM School of Design SS26: PLAY at Fashion Scout
    30 September 20252 Mins Read
    Fabuk Magazine
    Facebook X (Twitter) Instagram YouTube Pinterest
    • How to get FabUK
    © 2015 - 2025 All Rights Reserved. Privacy Policy

    Type above and press Enter to search. Press Esc to cancel.