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    You are at:Home»Events»British Designer Showcased in Ariana Grande’s God Is a Woman Music Video Launches SS19 Collection at London Fashion Week
    Events

    British Designer Showcased in Ariana Grande’s God Is a Woman Music Video Launches SS19 Collection at London Fashion Week

    21 September 20183 Mins Read
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    London born and based designer Ada Zanditon creates extraordinary couture for warrior goddesses to feel emboldened and be adorned with design that empower their ability to express the spirit of who they truly are. Designing harnesses and accessories that act as ornate exoskeletons, Zanditon makes pieces that decorate the body and imbue the wearer with the energetic spirit of their inner warrior deity – celebrating both interior and exterior without conforming to expectations of gender, size, or any other factor.

    The London College of Fashion graduate just showcased her SS19 collection at Fashion Scout during London Fashion Week following her work being featured in the iconic video for Ariana Grande’s “God Is A Woman” – a fitting message for the designer’s ethos and aesthetic.

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    Inspired by the recent scientific discovery that pink is the oldest colour, Ada Zanditon introduces colour that reflects the most ancient life on earth, a contemporary Candy Land fantasy aesthetic, and our increasingly permanent digital future. The new pieces straddle the horizon between digital dreams and physical reality. Her luxurious handmade accessories combine unusual textures with an element of fetish yet maintain an innate elegance.

    Playing with both macro and micro, the SS19 collection uses hand cut manipulation to form opulent, organic silhouettes. Honing her modular construction techniques for years, Ada Zanditon’s pieces stand as sculptural masterworks both wholly unique and ornately precise. Every rivet is embellished with Ada’s favourite Preciosa crystals: MC Chaton Rose Maxima. Every crystal is able to reflect 264 unique rays of light. The pieces fall anywhere on the spectrum between silver and fuchsia. Every piece is hand-crafted in her East London Atelier with the finest possible materials.

    For Ada Zanditon, the design process is akin to inventing. Each piece is an experiment, first cut as paper shapes and then combined to create forms, cut and hand-tooled to achieve the proper twist. Next each of the detailed ‘cells’ are placed and layered together. Craftsmanship is the first priority. Take such attention to detail from the designer herself: “I am not making for the everyday – I create ornate armour-like pieces for the most extraordinary moments of life where we are unconstrained by the banal and allowed to explore the connection between our body and soul.” By wearing Ada Zanditon, the individual becomes a conduit for such futurism geared towards true expression.

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    Ada Zanditon Couture collaborated with The London School of Make-Up and creative lead artist Astrid Kearney. The London School of Make-Up is a world-renowned school offering professional courses in make-up artistry in central London leading to recognised industry standard international qualifications. Make-Up Designer Astrid Kearney, working with Kryolan products, is leading the team of artists from The London School of Make-Up to create a sensational hyper-real candy shimmer aesthetic to perfectly complement the collection.

    Nashville-based artist/writer Marta curated the soundtrack for Ada Zanditon Couture’s Spring Summer 2019 collection presentation for London Fashion Week. The playlist is made up of Marta’s favourite tracks, both current and retro.

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    Zanditon designs for bold individuals, including the likes of Ariana Grande, Aisling Bea, Alli Harvard, Allie X, Caroline Vreeland, Daphne Guinness, Elizabeth Lejonhjärta (specifically Drake’s video NICE FOR WHAT), Justine Skye, Kate Nash, Lindsey Stirling, Mariah Carey, Poppy, and Tinashe. She has also been featured in a wide range of press globally, including British, Russian, Italian and Indian Vogue, WWD, Wonderland, i-D, The Observer, Nylon Magazine and many more.

    www.adazanditon.com

    Ada Zanditon Ariana Grande British designer God Is a Woman London College of Fashion graduate London Fashion Week SS19

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