JenoloStar was the first collection that FAB UK correspondent Olga Khlybova had a pleasure to see during Paris Fashion Week. A creative director Darcie Rashina told us about her first collection (Control), which we find very original and modern.
- Darcie, tell us, please, about yourself, how did you started?
I am Belgian of Congolese origin, born in Kinshasa. When I was a child back in Africa, I saw my mother make embroiled fabrics. She made them in different colors and different designs. At six, my mother bought sewing machines and started making shirts with African loincloth to match with western bags and shoes, together with two seamstress that she hired. My aunt worked in a big clothes shop “Fatima” in Kinshasa which sold European and American clothes and which was very well known. She was a seamstress as well. Other uncles and aunts travelled between Europe and Kinshasa and always brought the latest clothes. We also had a lot of musicians that came by the house, like Werrason and others.They were like our big brothers. So I was always somehow connected to clothes and fashion. I was surrounded by people who always made a point of being perfectly dressed true to the spirit of the Congolese “sappologie”. Those experiences had a profound influence on me.
At thirteen, I insisted on designing my own communion dress. My aunt took me to a tailor with the fabrics I had chosen and my own design. This must have been my first design. When I got older, I started designing clothes for myself which I had made by tailors as it often happened that I could not find in shops what I wanted. I love being well dressed, this how I was raised, to always be well dressed. In my twenties, I moved to Belgium and continued to draw and sketch without having anything made. It was not until I moved to The Netherlands three years ago that I really started designing and working on my first collection.
- What is the idea of your brand? What are your values, what do you stand for?
The idea is to continue to work and have inspiration and transform my ideas into tangible items that can move and surprise people. The values I live by are respect and honesty and in fashion for this means that I strive to create quality products that satisfy my clients that support my work.
- How could you describe a person who wears the clothes of your brand?
First, dressing yourself is like an identity, a way of expressing your personality.
So there is no real type. Fashion can express itself in any age and person type. It’s matter of taste. If I need to label it, I would call my collection chic, trendy and original. The person who wears my collection would be a person who likes to wear nice things and a new original style.
- What is your collection about? What was your inspiration? How long did it take to create it? What were the most interesting things about preparation?
My inspiration comes from music. I named the collection “Control” as I like to control my body, my environment and the name was inspired by the Drake song “Control”. Certain designs are really chic but in other designs you can also see that I am heavily influenced by urban street culture.
The designs were not a problem as I am full of inspiration, but the brand itself took me three years to create, finding the right people to work with, the right location and fully equipping my workshop. I am very demanding so figuring out all these practical things took the most time.
The thing I liked the most was to see them come to live, just as I had imagined them. I worked hard with my team to get them just the way I wanted them. It was not easy, other times we had to redo the prototypes many times.
- How do you find this season? what are your impressions of this fashion week?
As always, there are a lot of nice things. It is good to see that people continue to find inspiration to be able to offer new things. That’s fashion. To be able to surprise and make us rebound and question ourselves.
- What are your plans for the future?
I want to continue to move people, make them dream and take pleasure in creating like I did with this first collection.