Los Angeles – Emmy Award-winning choreographer and professional dancer Derek Hough has once again teamed up with production powerhouse Riveting Entertainment to create an original dance story for the hit Imagine Dragons song “Natural.”
The dance story, directed by Hough, features competitive ballroom dancers Ekaterina Fedosova and Daniella Karagach Pashkova, along with Hough himself, as they masterfully interpret the fierce Paso Doble movements and intricate Tango and Argentine Tango elements choreographed by Hough. The video takes the viewer on a fast-paced, heart-pounding journey through the explosive and thought-provoking lyrics penned by Dan Reynolds of Imagine Dragons and is now live exclusively on RIVnow.com
“Derek Hough is a master at his craft and always pushes the boundaries in the dance visuals we create together,” said Riveting CEO and executive producer Andrew Listermann. “Love. Tragedy. Loss. Hope. Each visual we’ve created together has had a unique and powerful narrative. With the support of RIVnow, our team is able to bring major production value to these independent shoots.”
Natural marks the fifth time that Riveting and Hough have collaborated on a production. The previous works directed by Hough and produced by Riveting include music videos for Michael Buble’s “I Believe in You” and Mark Ballas’ “Get My Name.” Most recently, the frequent partners worked together to produce a music video and separate original dance story video for “Hold On,” a song written and recorded by Hough and released last year in conjunction with The Movember Foundation in support of their men’s mental health initiative.