Esteemed fashion brand, 13DE MARZO, is set to debut its highly anticipated Spring/Summer 2024 collection at London Fashion Week. The collection, titled “Reflections of Innovation,” artfully merges technology, sustainability, and inclusivity, marking a pivotal moment in the brand’s evolution.
Inspired by its core DNA, the 13DE MARZO Spring/Summer 2024 collection elegantly fuses intricate details and cutting-edge technologies, redefining fashion’s artistic realm. The collection reimagines everyday elements through innovative craftsmanship, resulting in a unique blend of beauty and innovation.
The collection encompasses a bold use of luminescent and biotechnology fabrics, embedding a dynamic, futuristic aesthetic while embodying sustainability and innovation principles.
At the heart of the collection is the plushies theme – an integral design element that has been central since the brand’s inception. This concept goes beyond clothing, infusing garments with multidimensional emotions, fostering a deep connection with customers. The brand’s product system centers around wearable three-dimensional dolls for artistic expression, symbolizing human connection.
The journey from concept to execution for the Spring/Summer 2024 collection involved meticulous market research, creative conceptualization, and an innovative fusion of design elements. Sustainability takes center stage with the brand’s circular design strategy and use of eco-friendly fabrics. Meticulous tailoring techniques ensure inclusivity without compromising style or comfort.
The runway show at London Fashion Week spotlights unique shoulder designs, patchwork, folding techniques, and asymmetrical cuts that capture attention.
This collection aims to spread love and empowerment, each piece a canvas of avant-garde creativity, weaving layers of individuality. The runway show integrates music culture and choreography, elevating the experience. The soundtrack and movements symbolize freedom and beauty, resonating deeply with the collection’s essence.
