IAAF World Championships London 2017 Daily Update Day 3

Day 3 6 August 2017 Session 4 ticketed at: 43,860 Session 5 ticketed at: 48,400   For the first time in IAAF World Championship history, both the men’s and women’s marathons will take place on the same day today. Starting and…

IAAF World Championships London 2017 Day Two

Day 2 5 August 2017 Session 2 ticketed at: 50,060 Session 3 ticketed at: 55,900 The medals for the IAAF World Championships London 2017 show a clockwork design and equipment from every event at the Championships. Based within the shape of…

IAAF World Championships London 2017 Daily Update

The official mascot for the IAAF World Championships London 2017 is Hero the Hedgehog. A competition run by iconic BBC children’s television show Blue Peter to design the mascots for both the IAAF World Championships and World Para Athletics Championships…

IAAF WORLD CHAMPIONSHIPS LONDON 2017 SPONSOR ACTIVATIONS OPEN TO ALL IN HERO VILLAGE

PRESS RELEASE  03/08/2017 Fans attending the IAAF World Championships London 2017 over the next ten days will be able to enjoy the events very own ‘Hero Village’ – the dedicated fan zone for the Summer of World Athletics. Hero Village…

ORGANISERS REVEAL SPECIAL DIGITAL TOOLKIT FOR IAAF WORLD CHAMPIONSHIPS LONDON 2017

See The Best #BeTheNext slogan aims to inspire the next generation to follow in the footsteps of athletes, officials and volunteers In a Championships first, Usain Bolt’s trademark ‘Lightning Bolt’ pose will follow #BeTheNext as an emoji on Twitter from…

The IAAF World Championships

The IAAF World Championships (4-13 August) are the second half of the Summer of World Athletics, kicking off 11 days after the conclusion of the World Para Athletics Championships (14-23 July). The IAAF World Championships and World Para Athletics Championships…

Australian l’Alpina sponsor French open WHEELCHAIR SINGLES and wimbledon doubles champion alfie hewett

As Alfie Hewett prepares for his Gentleman’s Wheelchair singles match against Frenchman Nicholas Peifer at The Championship at Wimbeldon, Italian tennis and lifestyle clothing brand Australian L’Alpina are delighted to announce they have become his new exclusive clothing and apparel…