Graduate Fashion Foundation is delighted to announce the launch of its debut innovative digital platform, featuring graduate portfolio profiles, fashion university pages and bespoke live streaming of the annual GFW event on www.graduatefashionweek.com.
The state of the art, dynamic portal caters for two distinct functions in the fashion world, attracting a global audience and capitalising on the growing interest for Graduate Fashion Week, whilst utilising technology to match highly talented graduates to potential future careers in the fashion industry.
Graduate Fashion Foundation continues to look to the future and the opportunity to change, collaborate and innovate its support for graduate talent across its UK and international university members. Therefore for the first time in its 30-year history, GFW is fully embracing the digital age, providing a platform where the event is viewable across the globe, as well providing the functionality for the graduate work to be on display and accessible to the industry year round.
During Graduate Fashion Week, taking place 12th-18th June 2021 at Coal Drops Yard, London, the platform will be the home to all live stream event content, featuring 11 runway shows including the globally renowned GFW International Fashion Show, plus exclusive GFWLIVE! industry panel talks, creative university fashion films, refreshing designer diaries and archive footage from the past 30 years of GFW. Users can also register to view and interact with live streams and live chats from all across all venues, all housed within the portal itself.
This dual functionality means the portal will have two separate designs incorporating the GFW look and feel. Firstly, during the build-up to and during Graduate Fashion Week, the site will showcase everything that the event has to offer as well as highlighting the schedule, speakers and universities. Registered users will be able to view all exclusive livestreamed content during the event, mixed with brand partners messaging and industry conversation.
Then from May, industry and media guests can scout talent from over 1500 curated graduate portfolio profiles when the Graduate Portfolio Profile hub is activated. This pool of talent stands out from other platforms due to its curation of the very best fashion graduates, allowing potential employers from across the industry to view work from 82 global universities. Additionally the useful search function filters the offering to 40 specialisms making it easier for industry to find the next big hire suitable for their needs. The search filters range from sustainability and designing-for-disabilities, to fashion business, marketing and promotion.