HAREM London Heritage and future, AW21 blends inspiration from ancient Anatolia with contemporary luxury casualwear.
Sustainably hand-crafted in London from premium organic and upcycled fabrics, the collection spans couture pieces as well as accessible everyday garments, with signature prints and embroidery details on super soft and 100% organic cotton jerseys.
For AW21 womenswear, padded jackets and vests tailored from wool and organic cotton make for outerwear that uses century-old techniques and subverts traditional design language. Luxurious base layers from ribbed turtlenecks to bold graphic sweatshirts and tees complete the collection.
For AW21 menswear, silhouettes are both dramatic and effortless and deeply rooted in traditional Anatolian craft and geometry. Refined outerwear and luxury base layers deliver a clear visual language that is confident and relaxed, inspired by paintings of Ottoman soldiers and noblemen.
A large part of the new collection is for all genders, and many pieces are available in cuts for men as well as for women. AW21 sees an evolution of some of the brand’s signature patterns in prints, in embroidery and in exclusively woven fabrics. Colours and graphic language represent a radically modern take on Islamic art and calligraphy.
See the brand’s designer profile with the British Fashion Council londonfashionweek.co.uk/designers/harem-london
