HOFA Gallery Launches Art Portfolio for Cryptocurrency at Prestigious London and LA Exhibitions
If you have an eye for fine art then you will no doubt be thrilled to hear that HOFA and Uphold are entering into a commercial relationship to revolutionise the way that art can be acquired. Bringing together an industry-leading platform like Uphold and one of the most revered art galleries in the world together is like partnering Michelangelo with the Sistine Chapel – a bold and wondrous coupling.
SpringMews,2018
Acrylic on fine rice paper mounted on canvas.
100 x 250 cm
To celebrate this relationship, HOFA is making every piece of their stunning art portfolio available to purchase via any of the eight leading cryptocurrencies Uphold supports. So this means that the inspirational works of Zhuang Hong Yi, Richard Orlinski and Hunt Slonem will be available for collectors using the most innovative payment method available.
A HOFA spokesperson describes what makes this the perfect partnership and why it is so appealing to art collectors:
“We had already experienced great demand for transactions to be made with bitcoin and wanted to expand on this. We talked to Uphold and knew straight away that this was an opportunity too good to pass by. At the moment, digital currencies are becoming commonplace among a wide array of savvy consumers, providing a seamless, and cost-effective method to exchange value globally.”
“Our relationship with The House of Fine Art represents an important step forward for the cryptocurrency community, as it clearly demonstrates its ability to open up access to highly-coveted products, in this case, fine art,” said Adrian Steckel, CEO, and chairman, Uphold, Inc. “We look forward to supporting this endeavour and continuing to build our technology to support other innovative organizations seeking to modernize their commerce systems.”
The next project is to curate a show that will be available only with cryptocurrencies, launching in October 2019 during London’s prestigious Frieze week. This event will be followed up by a show in West Hollywood in LA to inaugurate HOFA’s first U.S. gallery, joining the existing galleries at the exclusive locations in London Mayfair and Mykonos, Greece.
There really is an art to finding innovative investment opportunities before everybody else jumps on board.
For those who stay well informed in investment opportunities, the attraction of cryptocurrency is obvious. Whilst some people still regard it as a complicated form of investment, with considerations for custody, liquidity, diversification, and fees, there is good reason that it is the most popular investment trend of the digitally savvy investors.
Cryptocurrency is a payment solution that is growing in popularity with both investors and those that are looking for more streamlined financial service alternatives traditional banking methods and the costs and inefficiencies that accompany them. With lower fees, and real-time proof of transaction along with many other benefits such as eradicating the risks of fraud and identity theft that are becoming increasingly common with bank accounts, cryptocurrency exchange platforms like Uphold are helping to disrupt the world of financial services.