Fabuk MagazineFabuk Magazine
    Latest Edition
    23rd edition of FabUK Magazine featuring Leila Hadioui
    What's Hot

    Island vibes and the taste of the Carribbean from Turtle Bay.

    3 October 2023

    Design Museum announces 65th anniversary Barbie exhibition coming in 2024

    3 October 2023

    ACCLAIMED BRITISH DIRECTOR DAVID YATES TO RECEIVE RAINDANCE ICON AWARD

    3 October 2023
    Facebook X (Twitter) Instagram
    Fabuk MagazineFabuk Magazine
    • Fashion

      FAB UK TOP MODEL FINAL HOSTED AT THE TAJ 51 BUCKINGHAM GATE LONDON WITH WORLDS FIRST MAKE UP FREE CONTEST IN TWO PART EXCITING EVENT

      2 October 2023

      EENK – SPRING SUMMER 2024 “Y for Yesterday”

      30 September 2023

      MICHAEL CINCO SS24 during Paris Fashion Week 2023

      30 September 2023

      JAREL ZHANG – SPRING SUMMER 2024 “TO KNOW YOU”

      30 September 2023

      Jitka klett collaborated with the President of Slovak Republic

      29 September 2023
    • Events
      1. Art
      2. Festivals / Shows
      3. Film festivals
      4. Theatre
      5. Sports
      6. View All

      Design Museum announces 65th anniversary Barbie exhibition coming in 2024

      3 October 2023

      Corey Helford Gallery presents Parallelization Era by Kazuki Takamatsu

      28 September 2023

      SAATCHI GALLERY CELEBRATE ARTIST DUO CHRISTO AND JEANNE-CLAUDE IN NEW EXHIBITION

      26 September 2023

      If Not Now, When?

      19 September 2023

      FESTIVAL MODE ET CULTURE SINO-FRANÇAIS

      13 September 2023

      Nitin Sawhney’s Journeys Festival returns to the Royal Albert Hall

      27 July 2023

      BUYER CONFIDENCE SPREADS AT MODA

      8 February 2023

      EXCEL GETS READY FOR RAMADAN 2023

      6 February 2023

      ACCLAIMED BRITISH DIRECTOR DAVID YATES TO RECEIVE RAINDANCE ICON AWARD

      3 October 2023

      Volker Bertelmann receives Career Achievement Award at The Zurich Film Festival

      30 September 2023

      Anton Corbijn presides over the jury of the Feature Film Competition

      27 September 2023

      London Fashion Film Festival 2023: A Decade of Glamour, Creativity, and Global Talent

      26 September 2023

      Fallen Angels Dance Theatre and New Note Orchestra present Traces Through Time, a powerful production devised and performed by artists in recovery.

      28 September 2023

      Northern Ballet return to the Linbury stage with a mixed programme of premieres

      5 September 2023

      La Cage

      24 August 2023

      The Royal Ballet opens the 2023/24 Season with Carlos Acosta’s vibrant Don Quixote

      27 July 2023

      Harlequins and Saxo Confirm Partnership Extension

      15 September 2023

      Kano Celebrates the Start of Rugby World Cup France 2023 Performing Secret Set at Star Studded Defender Launch Event in Paris

      8 September 2023

      Harlequins are pleased to confirm Europe’s largest Audi dealership, West London Audi (WLA) have renewed their Club partnership – extending their commitment as Harlequins’ Official Vehicle Dealership.

      23 August 2023

      WOMEN IN MOTORSPORTS CELEBRATED THIS WEEKEND DURING BIG MACHINE MUSIC CITY GRAND PRIX

      7 August 2023

      Design Museum announces 65th anniversary Barbie exhibition coming in 2024

      3 October 2023

      ACCLAIMED BRITISH DIRECTOR DAVID YATES TO RECEIVE RAINDANCE ICON AWARD

      3 October 2023

      NuNu&NoNo Show

      3 October 2023

      Amsterdam Dance Event completes conference program with Adam Beyer, Jayda G, A-Trak, Don Diablo, Juba, Röyksopp, Dimitri Vegas and many more

      2 October 2023
    • Film

      Films the opened up September 29th, 2023

      1 October 2023

      10 THINGS A FILMMAKER SHOULD DO

      27 September 2023

      Films that opened up on Sept. 22, 2023

      23 September 2023

      Films that opened up last week Sept. 15, 2023

      19 September 2023

      KILLERS OF THE FLOWER MOON NEW TRAILER

      14 September 2023
    • Music

      Amsterdam Dance Event completes conference program with Adam Beyer, Jayda G, A-Trak, Don Diablo, Juba, Röyksopp, Dimitri Vegas and many more

      2 October 2023

      PHOENIX RISES TO ITS OWN SOUND

      1 October 2023

      ENRIQUE IGLESIAS MAKES A TRIUMPHANT RETURN TO THE MUSIC SCENE WITH NEW SINGLE ‘ASI ES LA VIDA’

      29 September 2023

      GRAMMY BEST NEW ARTIST WINNER SAMARA JOY ANNOUNCES EP ‘A JOYFUL HOLIDAY’

      29 September 2023

      DINA AYADA RELEASES NEW SINGLE — “Way Up!” OUT NOW

      29 September 2023
    • News
    • Interviews
    • Travel

      Is Antrim Town Worth Visiting?

      18 September 2023

      Why Avoriaz is the Perfect Ski Holiday Destination in Europe

      15 August 2023

      Water Sports in Scotland: Dive into the Adventurous Experience!

      14 August 2023

      Why A Camper Van Could Be The Best Travel Investment You Make

      10 August 2023

      SAY HELLO TO BOSTON! ETIHAD AIRWAYS ANNOUNCES FOURTH DESTINATION IN THE UNITED STATES

      7 August 2023
    • Store
    Facebook X (Twitter) Instagram YouTube
    Fabuk MagazineFabuk Magazine
    You are at:Home»Blog»The new organic period care range for the modern women that is dragging femcare into the 21st Century
    Blog

    The new organic period care range for the modern women that is dragging femcare into the 21st Century

    24 January 20186 Mins Read
    Facebook Twitter Pinterest LinkedIn Tumblr Email
    Share
    Facebook Twitter Pinterest WhatsApp Email

    Freda is the first truly organic, eco-friendly period care range that is rebooting femcare for the 21st Century. Aimed at modern, health- and socially-conscious women, its tampons are made of 100% certified organic cotton that is biodegradable, hypoallergenic – and free from chemicals and synthetic fibres commonly found in some big brand tampons – whilst their pads contain 100% eco-friendly, biodegradable materials. Freda is on a mission to break down taboos and stigma by normalising conversation around periods. The company has been created for women by women – and they give back to women as a portion of every Freda purchase is donated to initiatives worldwide tackling period poverty.

    Freda
    “From transparency to a responsibility to access, the whole femcare space needs rebooting. And Freda is here to reboot it”, says Freda founder Affi Parvizi-Wayne who started the company after seeing refugees stuck at European border crossings on the news and wondering how they managed their periods. “We want to talk openly about the subject without patronising women or telling them how to live their periods. We want to embrace how we experience periods and start recognising them as a sign of a healthy woman”, Affi adds.

    Freda is an online subscription service which understands that every cycle is different, and allows you to select your own combination of products and absorbencies based on your period. Using artificial intelligence to predict your start date its online period tracker allows you to sync the delivery of your products to ensure they arrive a few days before your cycle. The tracker combines an advanced algorithm and insight from specialist consultant gynaecologists. As you input your personal data, the algorithm gets to know your period cycles over time which makes even irregular periods more predictable and the Freda delivery timelier.

    Freda
    Freda tampons and pads are made in Scandinavia and Central Europe where they have been producing different period essentials for over 70 years. The tampons are made from 100% naturally-absorbent, breathable, hypoallergenic organic cotton for enhanced protection and performance – and free from chemicals and synthetic fibres found in some big brand period products which mean they are kinder to you and the environment. Freda pads are made with eco-friendly materials including 100% chlorine-free, renewable and sustainable wood pulp for their superior ability to absorb and retain liquids. Individually wrapped in bio-film, they contain no dyes, fragrances, deodorants or any polymer-based absorbents found in some big brand period products – and are hypoallergenic for sensitive skin and improved protection.

    Freda Founder Affi Parvizi WayneFreda is an advocate of ingredient transparency in this space. “I was struck by the lack of available information around what actually goes into pads and tampons,” says Affi. “Just as we pay attention to what goes into the foods that we eat and the products we put on our skin, we should also be able to make a more informed decision when it comes to the most intimate product we as women use. Do women realise that some high street pads and tampons are actually made of chemicals, fragrances, dyes, rayon, polyester, polyethene, polypropylene, chlorine and pesticides which are linked to health conditions? And would they continue buying these brands on auto-pilot if they did?”, says Affi. Freda wants to reframe periods from secret to private, and from dirty to healthy – which is why you will not see the word ‘sanitary’ on any of their products – and bust myths about everything that goes in to big brand tampons and pads – primarily that they are over-engineered and offer a level of protection way beyond what is required, just to gain retail shelf space. From today women have another choice – natural, organic period care products that are free from chemicals, without compromising on protection, given that cotton is the most naturally absorbent material.

     

    Freda advocates responsibility around period care provision for women and girls worldwide regardless of their circumstances. “Access to period care is a basic human and universal right, not a luxury”, says Affi. The lives and education of hundreds of millions of girls worldwide are impeded by not having access to period essentials – and in 2018 that’s simply not OK.” A portion of every subscription to Freda goes towards worldwide initiatives tackling period poverty both in the UK and internationally including A Bloody Good Cause, a UK initiative to provide pads to refugees and the homeless, Bloody Good Period, which provides asylum seekers with better access to period care, and Killi Pads, a microenterprise in Tanzania which produces reusable cloth pads with locally sourced materials for local school girls, many of whom live in poverty, with little access to running water, hygienic facilities or basic period care.

     

    When it comes to accessibility, Freda believes pads and tampons are essential health and hygiene products and should be as widely and freely available in public places. The company is on a mission to get forward-thinking offices, hotels, gyms, and schools – spaces where they are currently considered a ‘perk’ – to stock period care products freely and conveniently. Freda also has retail plans to make them available on the high street. “By offering better access to period products we’re helping to normalise what is a natural process”, says Affi.“After all, we’re not expected to carry around our own toilet paper. From today, women now have better access to period care and an easier way to manage their periods.”

     

    Named after Freyja who, in Norse mythology, is a goddess associated with love, sex, beauty and fertility, Freda believes that having honest conversations is key to creating a generational change towards bringing periods to the forefront of awareness which will help to bust myths, break taboos and normalise the conversation. “One day it will become the norm for a new generation to talk about something which half the population go through monthly so they’re not embarrassed when they go to school or work and can talk freely about it. And this is important because it affects how women and girls view themselves, which affects confidence – and confidence is the key to everything”, says Affi.

     

    A Freda subscription costs around £6.99 a month and can be purchased at myfreda.com

    Affi adds femcare Freda period care

    Related Posts

    6 Mins Read

    Midweek London Adventures: Unleash the Fun!

    29 September 2023 Blog
    5 Mins Read

    Shopping For Secondhand Clothes Is The Latest Fashion Fad: Here’s How To Do It Properly

    26 September 2023 Blog
    4 Mins Read

    Seeing The Stars In London: How To Boost Your Chances Of Bumping Into The Rich And Famous In The Capital

    15 September 2023 Blog
    4 Mins Read

    Soap Packaging Boxes: Why They Are So Important

    14 September 2023 Blog
    Don't Miss
    Events

    FAB UK TOP MODEL FINAL HOSTED AT THE TAJ 51 BUCKINGHAM GATE LONDON WITH WORLDS FIRST MAKE UP FREE CONTEST IN TWO PART EXCITING EVENT

    2 October 20234 Mins Read

    FAB UK TOP MODEL FINAL HOSTED AT THE TAJ 51 BUCKINGHAM GATE LONDON WITH WORLDS…

    EENK – SPRING SUMMER 2024 “Y for Yesterday”

    30 September 2023

    MICHAEL CINCO SS24 during Paris Fashion Week 2023

    30 September 2023

    JAREL ZHANG – SPRING SUMMER 2024 “TO KNOW YOU”

    30 September 2023
    Stay In Touch
    • Facebook
    • Instagram
    • Twitter
    • YouTube
    Fabuk Magazine ISSUE 23 featuring Leila Hadioui
    Fabuk Magazine
    Facebook X (Twitter) Instagram YouTube Pinterest
    • How to get FabUK
    © 2023 All right reserved

    Type above and press Enter to search. Press Esc to cancel.