SABIRAH is a sustainably conscious Demi Couture Modest-Wear brand founded by Stylist and Creative Director, Deborah Latouche.
The brand believes in the elevation of all womxn regardless of size, race or religion.
It feels more poignant than ever for a collection to focus on love. For collection 1.8 SABIRAH aims to emulate the importance of feeling touched by love and shine a spotlight on something the world needs a little more of.
“I was inspired by recent family events where I truly saw what it means for a community to come together and show LOVE, UNITY and EMPATHY at a time of need. It’s so special and something that the world needs right now. Our house was full of cards and sweet smelling flowers that reminded me of Monet’s beautiful painterly scenes of the French Countryside” Latouche says.
Inspired by the floral displays peppered around her living room, the colour palette this season consists of sweet hues in light rose, mint, aqua, sage lemon meringue, coco and cream. Latouche has welcomed a Paisley Rainbow print into her collection this season re-introducing print for the first time since 2022.
Pieces for the modern bride are also encapsulated in Lovingly Modest Collection 1.8, a nod to the more literal theme of love. End-of-life Italian silk, taffeta and striped organza adorn structured cream gowns, jackets and capes exploring femininity and form.
In true SABIRAH style, finishings are immaculate and feature beading by London-based embroidery designer Jodie Ruffle. Clear and glitter cut crystals diffuse scattered light on shoulders of capelettes and the statement Bell Jacket. Crystals are meticulously placed on a fully embellished head-piece by Piers Atkinson.
The show hair by Nick Irwin and the Schwarzkopf Pro team is a nod to the Victorian era with a beautiful candy-floss texture, teased into sophisticated and modern chignons and complete with swirls on top of an interwoven cornrow base.
For Lovingly Modest Collection 1.8, love is in the air and a sense of community is even more present..
SHOW CREDITS:
Creative Director: Deborah Latouche
Lead Stylist: Kim Howells
Lead Hair Stylist: Nick Irwin and the Schwarzkopf Pro Team
Lead Make-Up Artist: Neusa Neves using Lashify
Lead Set Designer: Lee Flude
Lead Nail Artist: Giulia Oldani
Jewellery: Vicki Sarge
Head Pieces: Piers Atkinson
Bags: Stone & Mason
Shoes: Emmy London
Embroidery: Jodie Ruffle
UK PR: KMR Consultancy
Movement Direction: Gareth Mole
Casting Direction: Cast and Elect
Lighting: Senan Flude
Music: Patrick O’Sullivan
BTS photographer: Asia Werbel
Videographer: Bridie O’Sullivan
Runway Photographer: Olu Ogunshakin
Logistics Coordinator: Mumin Athill