The luxury couture brand, Desire Avenue is honoured to announce its exclusive Watch me Burn Fashion Show in London. The event was hosted by The Romanian Cultural Institute to present the launch of their new Watch me Burn – Spring Summer collection 2023 to the international media.
The new collection is created to show how a woman’s garment can be versatile and share confidence and empowerment. Watch me burn collection is a love story, a story of passion, and positivity in doing what they love, motivated by turning their ideas to life.
In this collection, we can find garment items including shades of magic red and black seasoned with sequins, lace, silk, luxury satin crepe, and feathers, the perfect recipe to awaken the feminine side of the woman, a muse for a generation of women. It combines flowing shapes with timeless fits to give you a full spring/summer 23 outfit. Furthermore, thanks to the collaboration with Adina’s Jewellery, our outfits were completed with refinement and elegance by choosing jewellery pieces that contain precious Stones, Diamonds & Natural Pearls.
During the first part of the event, Desire Avenue hosted the performance of the contemporary classical composer, actor and pianist David Balica and the opera singer soprano Zoltan Adrien Vivien. They interpreted the romance “Din vise dragi, poeme” by Sabin Păutza, with lyrics by Constantin Paiu Bertha’s aria “Tu” from the 2-act operetta “Let me sing” by Gherase Dendrino.
Later guests enjoyed an exclusive dance performance by the professional Latin dancer and teacher Riccardo Fruttaldo together with the Latin-American dancer Evgenia.
The talented Romanian singer Victoria Beregoi closed the live show and kicked off the second fashion runaway, singing “The Show Must go on” and “I’m simply the best”.
Moreover, guests enjoyed the good atmosphere with a glass of wine and a prestigious macarons buffet provided by Cricova Winery and NC Macarons.
Founded in London in 2019 by Laura and Andreea, a Moldavian and Romanian woman, Desire Avenue has since been established as a global fashion brand expert in couture with more than 14 years of experience. Desire Avenue has its atelier in London, United Kingdom and Romania and sells worldwide online at www.desire-avenue.com.
