Hoka at the Ironman World Championships

Hoka Pro athletes had strong performances:

Pro Men:

8^th Patrik Nilsson SWEDEN           (48:34, 4:29:02, 2:55:51)           8:18:21

10^th Boris Stein GERMANY           (53:48, 4:23:59, 3:00:42)          8:22:24

19^th Tim O’Donnell USA               (48:38, 4:25:10, 3:15:15)            8:33:53

20^th Alessandro Degasperi ITALY  (53:44, 4:40:14, 2:56:43)           8:35:25

29^th Josh Amberger AUS             (47:09, 4:30:59, 3:25:55)          8:48:13

Pro Women:

4^th Heather Jackson                     (57:58, 4:53:54, 3:06:19)          9:02:29

 

In IM’s 40-year history, Patrik Nilsson’s 8:18:21 time would have placed in the top 3 all but four times, it was a fast and competitive race from start to finish. Patrik in his first Hawaii Ironman showed the potential he has to compete for the overall in years to come.  Heather Jackson represented HOKA in such a powerful way, working her way through the field from 15^th place after the swim, clocking the 2nd fastest bike split of the day and running the 4^th fastest marathon of the day. Her 4^th place finish was 9min faster than her 3^rd place last year showing how fast and competitive this year was in comparison.

Most importantly, Hoka were the #1 footwear brand worn, with 18.1% share of the 2,455 competitors from around the world. The ascension at KONA is nothing short of extraordinary in a short period of time:

2011:     1.4%

2012:    1.7%

2013:    1.9%

2014:    6%

2015:    11.6%

2016:    16%

2017:    18.1%