Close Menu
    Latest Edition
    FabUK Magazine Unveils Its 27th Edition Featuring Anya Taylor Joy and Announces Major Expansion Plans
    Facebook X (Twitter) Instagram
    Fabuk MagazineFabuk Magazine
    • Fashion

      PSALTER 20th Anniversary Paris Fashion Show “Psalms of the Moment”

      2 October 2025

      Tifaret Debuts Evening Show at London Fashion Week with SS26 “Pai Tou” Collection

      2 October 2025

      Flair Fashion Presents IGNITE: A Global Collective of Visionaries at London Fashion Week

      2 October 2025

      INFdark SS26 Lights Up London Fashion Week with a Bold Tribute to the 1980s

      2 October 2025

      Poet-Lab SS26: Resistant When Opposites Break | A Manifesto in Fabric at London Fashion Week

      2 October 2025
    • Film

      Ferrara Film Festival Kicks Off: Co-artistic Director Claudia Conte Promises a Free and Meritocratic Festival

      22 September 2025

      A House of Dynamite Ignites the Red Carpet at Venice Film Festival

      3 September 2025

      Stars at Venice: “Father Mother Sister Brother” Red Carpet Captivates at 82nd Film Festival

      2 September 2025

      Red Carpet for The Wizard of the Kremlin at Venice International Film Festival

      1 September 2025

      Elordi, Oscar Isaac, Goth & Waltz Lead a Starry Frankenstein Premiere

      31 August 2025
    • Music

      GLORIA ESTEFAN & NATHY PELUSO UNITE FOR ELECTRIFYING “CHIRRIQUI CHIRRI” REMIX

      26 September 2025

      RITA ORA UNVEILS SULTRY NEW SINGLE “ALL NATURAL” ALONGSIDE ACCOMPANYING MUSIC VIDEO DIRECTED BY TAIKA WAITITI

      25 September 2025

      Andrei Irimia Brings ‘Lights & Shadows’ to Paris and Beyond

      25 September 2025

      Global Superstar Rauw Alejandro Reveals 26 September Release Date For New Album And Teases Tracklist

      17 September 2025

      Mimi Webb releases second album ‘Confessions’

      12 September 2025
    • Travel

      Six Ways to See the World: Which Travel Personality Are You?

      1 October 2025

      Why Portugal is the Perfect Destination for a Summer Getaway

      19 June 2025

      Top 5 Euro Destinations You Can’t Miss in 2025

      23 May 2025

      CRETE’S ELE VILLAS CELEBRATES FIRST SUMMER SEASON WITH SPECIAL OFFER

      15 April 2025

      Embracing Solitude in Nature: A Spring Guide to Solo Camping in Japan

      14 April 2025
    • Store
    Facebook X (Twitter) Instagram YouTube
    Fabuk MagazineFabuk Magazine
    You are at:Home»Blog»KFC Tops the UK Brand Lust List
    Blog

    KFC Tops the UK Brand Lust List

    23 June 20204 Mins Read
    WhatsApp Facebook Twitter Threads Copy Link Email
    Share
    Facebook Twitter WhatsApp Threads Copy Link Email

    BRAND-A-LUST REPORT REVEALS KFC IS UK’S MOST SEARCHED FOOD CHAIN

    • Searches soar by 50% for UK’s most popular brands between April 1st and May 31st
    • Popular food chain brands saw an average 87% increase in lockdown searches and a combined 5.6M searches per month
    • Top fast food brand was KFC with 527% more searches
    •  Starbucks took second place with an impressive 331% increase in searches, the majority of those from coffee lovers in Edinburgh 
    • The money.co.uk Brand-a-Lust Report can be found here:  www.money.co.uk

    Bored Brits in lockdown have been pining for their favourite food chain brands more than ever before, a new report by the personal finance experts at money.co.uk has revealed. 

    The new Brand-a-Lust Report takes 375 of the UK’s top brands from YouGov’s Consumer Popularity Ratings* and applies Google Trends** and Google Search Volume*** data, to reveal the UK most lusted-after brands during the lockdown. 

    From Nandos to Greggs, the new report has discovered the food brands we can’t wait to visit once lockdown is lifted.

    Kfc tops the uk brand lust listPopular food chain brands saw an average 87% increase in lockdown searches and hungry Brits ranked up a combined 5.6M searches per month for their favourite brands. 

    Grouping the top 10 food brands reveals a 299% increase, featuring high street favourites such as Wagamama’s, Starbucks and Nandos.  

    KFC tops the list with a whopping 527% increase in searches and fried chicken fans in Wolverhampton make the most of these searches.  

    Starbucks took second place with an impressive 331% increase in searches when compared to pre-lockdown. Coffee lovers in Edinburgh were pining for their caffeine fix the most. 

    Doughnut extra ordinary Krispy Kreme (330%) and coffee house chain Costa Coffee (305%) took third and fourth place, respectively. Sweet tooth lovers in Bristol were searching the most for the doughnut brand whereas caffeine warriors in Liverpool were searching for Costa. 

    It seemed the UK has been missing their dining and food chain brands the most with the top 16 out of the 46 brands in the report all had search increases above 100%. 

    Including popular brands such as; Nandos, Burger King, Pret a Manger, Subway, Taco Bell, Wagamama, Caffe Nero, Gaucho, Shake Shack, Five Guys, Gourmet Burger Kitchen, and Prezzo. 

    Sadly, it wasn’t the same story for Las Iguanas, Harvester, Wetherspoons, Greggs, Frankie & Benny’s, Chiquito, Millie’s Cookies, Pizza Hut, All Bar One, Bill’s, Slug and Lettuce, Giraffe and Bella Italia as all the brands saw a decrease in searches when compared to pre-lockdown. 

    Food has been a source of comfort for many in lockdown, with searches for KFC soaring by +527%, making it the brand the nation has been pining for the most. On average, the 46 food brands in the study saw searches increase by over 87%.   

    With many more shops opening this week, the temptation may be there to head out a splurge on the brands we have been longing after. However, as money.co.uk’s personal finance expert Salman Haqqi, explained: “With non-essential shops slowly beginning to reopen their doors to the general public, it might be tempting to head out and splash the cash on some of our favourite brands to celebrate. However it’s worth making sure that you are getting the best deal possible and sticking to a budget, no matter how enticing the prices may look.

    “The novelty of visiting a bricks and mortar store is appealing, but it’s likely that better deals and lower prices can still be found online. Try visiting the virtual high street first to do your research, before you head out onto the physical high street; especially if you’re using a credit card to fund your purchases.”

    All Bar One Bella Italia Bill's Chiquito Frankie & Benny's Giraffe Greggs Harvester KFC LAS IGUANAS Millie's Cookies Pizza Hut Slug and Lettuce UK Brand Lust List UK’s top brands Wetherspoons

    Related Posts

    3 Mins Read

    3 Essential Factors to Think About Before Making the Purchase of a Gold Bracelet as a Gift

    2 October 2025 Blog
    3 Mins Read

    Your Guide to a Polished Professional Look

    1 October 2025 Blog
    4 Mins Read

    The Challenges of Copyright and AI Music

    30 September 2025 Blog
    3 Mins Read

    The Collector’s Guide to Pre-Owned Watches: What to Look For and Why

    24 September 2025 Blog
    Latest Edition
    FabUK Magazine Unveils Its 27th Edition Featuring Anya Taylor Joy and Announces Major Expansion Plans
    Blog
    3 Essential Factors to Think About Before Making the Purchase of a Gold Bracelet as a Gift
    2 October 20253 Mins Read
    Blog
    Your Guide to a Polished Professional Look
    1 October 20253 Mins Read
    Blog
    The Challenges of Copyright and AI Music
    30 September 20254 Mins Read
    Blog
    The Collector’s Guide to Pre-Owned Watches: What to Look For and Why
    24 September 20253 Mins Read
    Fabuk Magazine
    Facebook X (Twitter) Instagram YouTube Pinterest
    • How to get FabUK
    © 2015 - 2025 All Rights Reserved. Privacy Policy

    Type above and press Enter to search. Press Esc to cancel.