Bernhard Dyne presented her latest collection “VRONSKY” at London Fashion Week. Bernhard Dyne’s collection for Spring/Summer’18 was warmly welcomed both by press and celebrity audience some to mentionSarah Harding, Rebecca Choo, Love Island contestant Nathan Joseph and political scientist Anna Maria Galojan.

This one of a kind collection is the first collaboration between Bernhard Dyne and milliner Anna Gilder.

Bernhard Dyne is a British brand designed by Lilidžand Liilia Aunapuu.  Bernhard Dyne collections are described by beautiful feminine aesthetics and elegant styles influenced by cultural movements. This is the third time when Bernhard Dyne has been showcased at London Fashion Week. The brand has received positive feedback both locally and internationally.

Bernhard Dyne’s latest collection “VRONSKY” is inspired by Leo Tolstoy’s novel ‘Anna Karenina’. Collection for Spring/Summer’18 captures the essence of Imperial Russia – magnificent dresses reflecting the identity of women of the time. The muse of the collection is Tolstoy’s heroine Anna Karenina- a strong, statuesque and elegant woman with fashion sense influenced by social status and complex internal life.

The styles are characterised by elegant overabundance- luxurious and full dresses, rich silks and feminine silhouettes. Flowing silk dresses with sheer transparent sleeves and backs are complimented by floral motifs, 3D flower effects and abundance of pearls and crystals.

Bordeaux is the main colour for Spring/Summer’18 collection. The richness and different shades of Bordeaux symbolise the hidden depths and passions of Bernhard Dyne’s muse Anna Karenina. Colours are bold and dramatic.

Milliner Anna Gilder presented her SS18 collection“HIGH SOCIETY” alongside Bernhad Dyne. Anna Gilder pays homage to the feminine looks of 19th century Imperial Russia. The designer created magnificent creations of silk and taffeta, rich velvets decorated with decadent gold and silver lace and heavenly exotic feathers. Rich shades of reds allude to sparkling rubies which come alive with infusions of feminine pale blues. The embellishments and embroidery are dreamlike combining elements of the period and unveiling a more modern interpretation. The looks are extraordinary with just the right amount of structure and femininity combined with soft veiling to create a mysterious illusion.

Motcomb Street paves the way for the future of fashion, beauty and food

A gourmet street party – ‘Step onto Motcomb Street’ – will mark the reopening of the newly pedestrianised boutique street with whimsical edible fancies and celebrity and influencer appearances from Marcus Wareing and Alexandra Dudley.

London, September 2017: Grosvenor Britain & Ireland is pleased to announce the reopening of Motcomb Street, which will be celebrated on Wednesday 27 September with Step onto Motcomb Street’ – Motcomb Streets first evening Gourmet Street Party.

The event, will be opened by Marcus Wareing, Founder & Owner, Marcus Wareing Restaurants; and Alexandra Dudley, founder of Punch Foods, author of cookbook Land & Sea, wellness influencer and Instagram-star.

 Taking place between 5 – 10pm, it will showcase the very best of Belgravia’s fashion and food retailers, with stalls lining the street, offering guests tasters and treats throughout the evening. Popular eateries, such as The Good Life Eatery, Rococo Chocolates,  Pierre Hermé and The Fine Cheese Co., will keep their doors open until 10pm.

 Christian Louboutin, the luxury shoe designer, will extend its opening hours. The Errol Douglas salon will take its hair styling services to the creative Secret Garden on Halkin Arcade, giving visitors a chance to jump onto the braid trend.

They will be joined in the celebration by a host of neighbouring restaurants and hotels in Belgravia, including The Berkeley Hotel, The Hari, the Alfred Tennyson, and Lowndes Bar and Kitchen. Music will be provided by live jazz and soul bands, including K.O.G., a Glastonbury favourite, and the Old Dirty Brasstards.

The Instagram-friendly feel of the event will feature an edible Sherbert Fountain, designed by the sensory experience experts Bompas & Parr. Visitors will be encouraged to relish, capture and share on their social channels with Motcomb Street’s recently-launched free, public Wi-Fi.

Joanna Lea, Director of Retail, Grosvenor Britain & Ireland commented: “We are delighted to reopen Motcomb Street in this way. Our investment to upgrade the street’s public realm confirms our commitment to the retailers that make this part of our London estate so appealing.

“We have a vision to activate neighbourhoods with a better blend of retail, enterprise, luxury and interest that can grow our estate’s appeal to workers, residents and visitors. The revamping of Motcomb Street will help us deliver that vision.”

 Future vision and The Pantechnicon 2018

 The public realm improvements to Motcomb Street were commissioned by Grosvenor and Westminster City Council to ensure that the historic, boutique character and vitality of the area were retained.

 Their re-launch marks the first of several important changes in the street which include re-opening in spring 2018 of The Pantechnicon. Grosvenor wants this landmark neo-classical building crown, originally built in 1830 as an antiques bazaar, to become one of London’s most exciting lifestyle hubs in heart of South Belgravia, housing some of the world’s most exclusive luxury fashion, food and beauty brands.

Fashion over function: 62% of women avoid wearing coats that cover their outfit in cold weather

According to new research by BIJOU BIJOU, a fashion brand stocking over 1,000 individual pieces of jewellery, women are more likely to brave the cold weather and avoid wearing a coat to show off their outfit.

62% of women in the UK stated that they often brave cold weather, and will continue to do so this autumn and winter, to let others see their outfit.

In addition to the above, 86% of women who responded in favour of braving cold weather said they plan their outfits in advance, regardless of the weather forecast.

Top reasons for braving cold weather –

  1. The style of coat does not match the outfit
    Respondents did not want to have to spend more on a coat or jacket that matched their outfit, as it would only be worn from A to B.
  2. Women want their outfits to be seen
    Respondents overwhelmingly said they want their hard work to be seen – they’ve spent their time to plan their outfit and want others to see it.
  3. They don’t want to carry a coat around when indoors
    Coats are cumbersome and are the first piece of clothing that is ditched when planning an outfit.

Women aged 36-40 were the most likely to ditch their coat, with 73% stating so, versus only 41% of workers aged 18-24. This is a surprising result, as the older we get, the more likely we are to feel the cold weather.

Dr William Bird, medical consultant for the Meteorological Offices’ Health Forecast Unit, has strong advice: “If you’re caught out in a sudden icy snap, you will start to shiver and that depresses the immune system, thus making you more likely to catch a cold. We lose up to 30% of our body heat through our heads, so also consider wearing a hat.”

Managing Director of BIJOU BIJOU, Nadia Gkartzonika, had this to say about the news: “I can remember multiple times last winter where I braved the cold weather myself and embraced fashion over function. I’m happy to lose a scarf to show off a beautiful statement necklace.”

Survey data: BIJOU BIJOU surveyed 412 women aged 18-65 in the United Kingdom between 19th and 20th September 2017

Do you brave cold weather without a coat to show off your outfit?

All Answers
Yes No
62% 38%


By Age
Age Yes No
18 – 24 41% 59%
25 – 30 44% 56%
 31 – 35 49% 51%
36 – 40 73% 27%
41 – 50 52% 48%
51 – 55 44% 56%
56 – 60 51% 49%
61 – 64 48% 52%

Do you plan your outfits and ignore the weather forecast?

All Answers
Yes No
86% 14%

BIJOU BIJOU is a new fashion jewellery brand created by editors and stylists who have worked for leading fashion outlets such as Vogue magazine. Aimed at women, the company offers over 2,000 products from their own range and from guest jewellery designers such as Bill Skinner, Maria Black, ASHK Jewelry and Caroline Najman.





Key Trends Revealed for Autumn/ Winter 17

Design-led, international lifestyle event, Top Drawer, has identified five key aesthetic trends across Home, Gift, Fashion and Craft for its expertly curated Autumn/Winter 17 (A/W17) edition, running this September at London’s Olympia. Each trend is reflected through a range of products across all sectors so that buyers can source with confidence what their customers will want to buy in the seasons ahead.


Inspired by the natural form, Raw touches on the Earthly gifts of precious metals, iridescent pearls and rustic fibers. This direction takes form in muted tones and simple designs finished to the highest standard.


The great outdoors comes inside for a stylish take on the Wild Woodland. Autumnal tones dominate with golden touches adding the luxe factor. Natural influences shine through from texture to form, seen across all lifestyle sectors.


The vision for Solid Simplicity takes form with neutral palettes with a prominence of grey hues and a touch of nude. Fluid shapes and organic influences define the look.


A modern take on the nostalgic sleepover, Before Noon focuses on wellbeing and headspace. Laidback luxe meets balanced wellness translated through calming tones and feel good indulgences to restore contentment.


A feast for the eyes, bold and vibrant colours strike a central chord for Tropic Thunder with vivid
patterns and abstract shapes bringing the trend to life, featuring strong contrasting tones with a
hint of the botanical to complete the look.

The worlds of Top Drawer’s Home, Gift, Fashion and Craft will feature an exceptional edit of
products that have not only been beautifully designed with originality and quality in mind but
also with global commercial appeal.

Top Drawer will be held on 10-12 September 2017 at London Olympia. Trade buyers and press
are now invited to register online at


Pure London SS17

Writer: Suzana Rabello de Souza

Photographer: Lens and Hound


From 24 to 26 of July, Olympia London was home for this year’s edition of Pure London. The trend show, launched in 1997, serves as a hub, connecting new brands, emerging designers, trend gurus and fashion buyers.

Organized by i2i Events Group, Pure London brought together more than 800 brands in a variety of fashion fields, including womenswear, menswear, footwear, accessories and young fashion.

In fact, this year was the first time menswear was incorporated to the show – during its February edition. The decision was made after 75 percent of the menswear buyers interviewed by the event’s organizers stated they would attend the show if men’s fashion was to be exhibited. The research also revealed buyers prefer events that showcase “all in one”, in opposite to having to attend a different show or fair for each category.

According to veteran retail commentator, Richard Hyman, UK is today the leading in retailing – position occupied by the USA for many years. Hyman believes the UK market has become more dynamic and creative and, therefore, more competitive.

The UK Fashion Market report forecasts UK spending in clothing, footwear and accessories will grow from £51.1 billion in 2015 to £57.7 billion in 2020 – a growth of more 12 percent.

Pure London makes good use of these analysis and results to create the best network environment for buyers and sellers to experience new products and services, test new ideas, launch new solutions and share inspiration.

One of the highlights of the event is the exclusive trend forecasts presented by WGSN – the world leading authority in fashion trends. WGSN presented the Buyer’s Briefing for Spring/Summer 17 womenswear, bringing a checklist of new and carry-over items, colors, fabrics, prints and patterns that are expected to be the key notes for the next season.

With the theme “A Life Less Ordinary”, this year’s edition of the show invited buyers to embrace a fashion that “does not conform”, shouting out for individuality and personality, and bringing together bold brands and designers.

The seminars and catwalks addressed some of the challenges faced by retailers, offering paths to solutions through sophisticated social media presence and the understanding of the power of ethical fashion.

Check below a few snapshots from this July edition:


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The sponsors and partners of the July edition of Pure London can be checked at