Once upon a time, beauty trends were unleashed via the pages of magazines, YouTube videos or Facebook feeds. But these days, TikTok is one of the biggest beauty trend setters, encouraging people to try all kinds of colourful and quirky looks to shake up their style.
If you’re wondering which TikTok fads you should include in your beauty routine this year, read on for a selection of the trends that are the easiest to achieve – and the most likely to remain in vogue.
Red Is The New Black
If you have always wondered what you would look like as a redhead, perhaps now is the best time to find out. Red hair is one of the hottest beauty trends of the moment, and it doesn’t seem likely that it will fade out anytime soon.
Perhaps inspired by iconic characters such as Anya Taylor-Joy’s heroine in The Queen’s Gambit and celebrities such as Zendaya and Kendall Jenner, copper locks are being requested at hair salons across the land. One of the best things about this trend is the sheer variety of shades you can choose from, which means finding the right shade of auburn for your skin tone shouldn’t be a tall order.
Try Hailey Bieber’s Glistening Donut Nails
Hailey Bieber has gained something of a reputation as a trend-setter, and one of her most popular style introductions is undoubtedly the donut nails she wore to the MET Gala.
Her gleaming pearlescent fingertips quickly became a hot topic on social media, not only because they are the height of fashion but also because they are such a pretty and versatile look. Not only that, but they are easy to replicate at home, whether you want to go for Hailey’s original ‘glazed donut’ gleam or a rich chocolate version, using a sumptuous brown base.
Step Outside Your Comfort Zone With Alt-Girl Attitude
One of the most intriguing viral beauty trends on TikTok is the alt-girl aesthetic, which has also been spotted on various fashion runways in recent months.
Comprising a diverse collection of fashion sub-cultures, from goth to ‘fairy grunge’, punk and emo, the alt-girl look is undeniably quirky and appealing. However, these bold and deep-rooted looks also have profound cultural undertones, related to the angst of the present day and the challenges society is – and will be – facing.
Try Skin Cycling For A Rejuvenated Complexion
While some TikTok trends have their merits, others can be decidedly strange and even unhelpful. That doesn’t seem to be the case with skin cycling, however, which has garnered well over 3 billion views on the social media platform and was developed by a real-life New York dermatologist, Dr Whitney Bowe.
This trend consists of a night-time beauty routine where you use skin products containing “active” ingredients for two nights, and then rest your skin for two nights, then start the cycle over. The aim is to keep the skin protected, while still ensuring it is well-exfoliated and deeply cleansed.
While some TikTok beauty trends are best quickly forgotten – sunscreen contouring and DIY tooth filing, anyone? – the fads mentioned above are not only eye-catching, but are definitely worth keeping around for a good long time. Why not give each one a try and see which works best for you?