As this year’s Principal Partner to the highly anticipated Fashion Awards, the BFC and TikTok can now reveal their red-carpet performance, presenters and hosts alongside additional entertainment planned for the public on the evening.
Everything that you need to know and what to expect ahead of the awards next Monday 29th November….
The British Fashion Council (BFC) and TikTok are delighted to reveal that Brit Award winning British singer/songwriter Griff will perform live from the red carpet at The Fashion Awards 2021 presented by TikTok at the Royal Albert Hall, London. Griff’s performance will launch the first ever Red-Carpet LIVESTREAM at 18:15 hosted on the official @TheFashionAwards TikTok account to eager viewers from around the world. 2021 has been a breakthrough year for the young artist and self-taught producer. Hailed the new queen of pop, this year she became the first female artist to reach the top 5 in the charts with a mixtape and has since taken her critically acclaimed body of work on tour.
The red carpet TikTok livestream experience will be followed by a stream of live interviews and behind-the-scenes content, bringing the excitement of one of the most important events of the fashion calendar to a global TikTok audience.
The BFC and TikTok can also reveal their host and red-carpet presenter line up for the evening: Comedienne Elsa Majimbo, Designer Henry Holland, and renowned TikTok Creator Tega Alexander – who will be speaking to famous faces and global talent as they make their way into the Royal Albert Hall.
Across the red-carpet space, TikTok’s very own Fashion Awards Glambot will be assembled to capture must-see red carpet looks, sharing these in real time by uploading them to the @TheFashionAwards TikTok account.
Inside the ceremony hall, TikTok are proud to partner with Dazed on an exclusive winner’s media room, whereby through-out the course of the evening, talent will stop by to give some exclusive soundbites to Dazed around winning their award.
The Fashion Awards presented by TikTok raises funds for the BFC Foundation (Registered Charity Number: 1185152) which supports the future growth and success of the British fashion industry by focusing on Talent, Education, Grant-Giving and Business Mentoring and aims to improve equality and opportunity so that the fashion industry remains diverse and open to all, helping talented designers at all stages of their career from school level through to becoming a global fashion brand. In 2020/21, the BFC raised £1.7 million for the BFC Foundation, and its talent support initiatives and this year the charity supported 33 designers.
The generosity and commitment of our partners, suppliers and supporters is more vital than ever. Please help us by acknowledging their support alongside our Principal Partner: TikTok; Official Partners: American Express, Charlotte Tilbury, Flannels, Getty Images, Moët & Chandon, Royal Salute and The Londoner for their ongoing support.