Ariga Torosian launched in 2016. Iranian-Armenian fashion designer, she graduated in graphic arts and sculpture in Tehran. Ariga has tried to create a visual order by designing her clothes not only as an outfit but as an aesthetic behaviour for everyday use. Far from any complexity in colours and without any philosophical look, she chooses a colour only for the sake of visual comfort the black and white behaviour of the East is rooted in her works, something valuable in minimal art.