The young designer Chanel Joan Elkayam (21 years old) Showcased her AW19 collection in London Fashion Week 19th Feb)
Munroe Bergdorf, transgender model and activist opened the show followed by Kate Grant.
The vibe for Chanel Joan Elkayam’s AW19 collection was about an independent woman with a sovereign mind who believes in the empowerment of women. She is a feminine, seductive leader who is at the same time opulent and chic. She is fearless and unstoppable. She is also powerful and comfortable in her own body.
Chanel Joan Elkayam implements this message within the aesthetic of her designs and with the launch of the campaign “I DON’T FOLLOW I LEAD”. In that, everyone should lead their lives on their own terms unconstraint of others expectations.