For the first time in its history, Moda finds a new home as the Fashion destination within the UK’s largest and most definitive wholesale marketplace for the B2B home and gift retail industry, Spring Fair, taking place on 6th – 9th February 2022 at the NEC Birmingham.
As well as becoming a 4-day show, Moda will now offer retailers the most diverse fashion buying destination in the UK, with a comprehensive and inspiring line-up of industry leading womenswear, jewellery, accessories, footwear, and sustainable brands from the UK and around the world.
Jewellery & Watch will have its own distinct edit within Moda giving fashion and jewellery buyers the chance to see the widest collection of new season pieces across a wide variety of price points and explore crossover buying opportunities – all in the one location. Ben Massey, NAJ’s Director of Marketing said, “For a number of years, Spring Fair and NAJ have worked collaboratively to bring some of the most exciting and successful jewellery businesses together. We’re delighted to be continuing our relationship into 2022 as we arrive at the February show, eagerly anticipating the chance to see and celebrate new collections and network with NAJ members and supporters.”
Simon Lau, Spring Fair and Moda Event Director says; “We are very excited to be creating a compelling new Fashion offering at Spring Fair. Moda, incorporating the Jewellery & Watch edit, and home to the National Footwear Show, will feature the most coveted jewellery and fashion brands showcasing classic to contemporary womenswear, accessories, jewellery, watches, as well as must-have footwear, kids’ footwear, handbags, wallets, scarves, and luggage – all in one handy destination. After an incredibly successful Autumn Fair, our efforts are now focused on delivering an even more successful Spring edition with the new Moda fashion destination offering a powerful showcase for the industry.”
Spring Fair is the definitive marketplace for the home, gift and fashion industry and has long been known as a nucleus for creativity, inspiration, trends, and business in the UK, bringing the industry together, building communities, nurturing collaboration, and facilitating relationships that last. With Moda as its 4th destination, alongside Home, Gift and Design & Source, it creates a compelling platform for buyers.
Moda has seen a 90% rebook already following the success of its co-location with Autumn Fair in September. Lisa Govier, Director of Footwear, Moda, says: “We are delighted with the reaction to Moda’s co-location with Autumn Fair and Spring Fair. The September show delivered beyond all expectations and Moda at Spring Fair looks set to be bigger and better. We are obsessed about bringing the industry back together again and we could not be more excited about the new opportunities, in addition to the traditional MODA visitors, this opens up for our exhibitors.”
A selection of confirmed footwear brands includes Superfit, Emu Australia and Emu kids, Xti and Xti Kids, Refresh, CAT footwear, Alpe, Fly London, Keddo, Blowfish Malibu, HOGL, Carmela, Mustang, Legero, Vionic, and Naturalista. The proposition for kids is also strong with a diverse offering across the show with kid’s giftware, toys, and apparel and within the dedicated kid’s footwear section Little Soles, visitors will see brands including Start-Rite, CAT kid’s footwear, Young Soles, and Petasil.
Within womenswear, Jayley, who had their best show ever in September, return for Spring. Other brands to look out for include LA RUSH, Saloos, Outdoor Leisurewear, Gill International, Jessica Graff, Sunco, Paradiso Couture, Beau Moda, Vijay Fashion, Goose Island, Perfection Clothing, Evylaure (accessories), Scream Pretty (jewellery), and Alice Collins. Louise Collins from Alice Collins says; “We have already confirmed Spring and Autumn Fair x Moda 2022 as they’re the only exhibitions which have fantastic footfall & where we meet existing stockists plus lots of new ones generating a massive increase in our sales. They have a great buzz and are a breath of fresh air! Makes absolute sense to combine Moda with Autumn & also Spring Fair. And we needed the 4 days!”
The desire for sustainable and ethically sourced brands continues to grow. Visitors will discover new designs from returning brands NOMADS, Zelly and Earth Squared. The show also welcomes sustainable and recycled eyewear brand Waterhaul, and Pretty Pink Jewellery who use only raw materials ethically sourced from Brazilian cooperatives in the Amazon rainforest to create their jewellery.
A host of Turkish brands are returning including ready to wear and contemporary brand Hukka Design and Jus De Pommes, and footwear brands Charmia, Pandora Shoes, Rovigo & Divino Shoes.
The ever-popular Moda VIP Programme (previously known as the Moda Hosted Buyers Programme) continues for Spring Fair and demonstrates the show’s commitment to supporting its customers and help ensure it delivers a good return on investment.