With enchanting elegance and boundless passion, the fourth evening of the 22nd edition of Serbia Fashion Week delivered an unparalleled spectacle, simultaneously signifying the irreplaceable conclusion of the runway segment of this prestigious event. Brilliance and glamour filled the night, leaving a lasting impression on all in attendance, as designer showcases shone with the light of creativity and opulence.
With its strength and vibrancy, the showcase of the domestic brand “Milova” unquestionably set the tone for the evening. Boldly colored women’s coats dominated the runway, evoking a sense of courage and self-assurance. “Milova” reminded us that fashion can be bold, energetic, and fearless.
Following that, the Serbian audience was introduced to guest Slađana Virtijević from Sweden, who captivated us with her collection crafted from silk. Silk pulsed on the runway, creating a magical aura of softness and grace. Slađana Virtijević demonstrated her ability to convey feelings of tenderness and subtlety through fashion.
Next was the showcase by designer Silvana Tošić, whose distinctive touch is characterized by the incorporation of ethnic motifs and handcraft. This showcase reminded us of the value of tradition and heritage in the world of fashion. Silvana successfully combined heritage and modern elegance in a unique way.
Marco Parascandalo, a guest from Malta, brought a fresh vision of fashion with his unique collection. His creations were teeming with fresh ideas and intriguing forms, leaving us breathless with their eccentricity.
Hana Leković subtly highlighted the beauty of women with her creations. Handmade details and carefully selected elements complemented her perfectly tailored models, emphasizing femininity and elegance.
Sonja Janković presented her new “Hastja” brand collection on the runway, shining in pastel tones and the finest fabrics. Her designs reflected sophistication and subtle beauty.
However, the culmination of the evening occurred when the talented multimedia artist and activist Hikaru Seino, along with his team “Ganon,” created enchanting floral designs live before the audience. His innovative use of flowers is something we will remember, and his philosophy became an inspiration for all of us.
Boško Jakovljević, a regular participant in “Serbia Fashion Week,” did not disappoint. His showcase for “Martini Vesto” brought fresh ideas in line with current fashion trends, while retaining Jakovljević’s distinctive design style.
Finally, French high fashion designer, artistic director of the two biggest fashion fairs in Europe, in Paris and Berlin, and Vice President of “Serbia Fashion Week,” Emerik Fransoa, delighted the audience with his enchanting gowns. His “Shadows” collection is a true masterpiece, and the audience clumsily applauded, expressing their admiration.
“My idea was to see what might happen during the night when a silhouette begins to appear in the dark. That’s why everything was so brilliant and shiny at the showcase. Light in the night. For me, participating in SFW is something truly special because over a decade ago, I opened the first edition of Serbian Fashion Week. I’m so happy that this season we were able to create another fantastic edition, great showcases here in the Master Center of the Novi Sad Fair. The Serbian National Fashion Week is growing. I am very happy for this season,” said Emerik Fransoa.
This edition of Serbia Fashion Week was not just about fashion. It was an evening where the spirits of different cultures, diverse design visions, and corners of the world came together. It was a night where we celebrated creativity, courage, and art together. The audience enjoyed this exceptional spectacle and felt privileged to be part of this unique experience.
Photo Credits: Srđan Aleksić, Miloš Milosavljević, Marko Osmanović, Vuk Đermanović
