Hanacha Studio is an international womenswear label headquartered in Korea. The designer graduated from London College of fashion in 2012 with an MA in Fashion. Hanacha Studio won ‘Collection of the Year 2012’ at the V&A Museum and started dedicating her pieces to fashion design which manifests the understanding of art reflecting her own respective and artistic language mixed with odd combinations.
Hanacha Studio’s AW20 collection is an academic and theoretical approach which has been expanded from Hanacha’s academic theory called ‘Simplification process in Bauhaus’ originating from her doctorate dissertation. As a realization in methodology, with simplification processes, this collection is especially inspired by ‘Assemblage’ which is a three-dimensional collage from Picasso’s sculptures. The process of simplification by Assemblage expresses basic elements into objects which have been extracted by simplifying from outfits and then become her own installations.