Pure London, the largest festival of fashion in London taking place on 22nd – 24th July, is delighted to announce that Maya Jama and Hilary Alexander are joining its comprehensive and inspiring content programme as keynote speakers.
Influential TV, radio presenter and fashion designer Maya Jama will take to the main stage on Sunday 22nd in conversation with Antonia O’Brien discussing Fashion, Diversity and everything in between. Currently a Radio 1 presenter, Maya started her career on MTV and has recently launched a fashion range with Pretty Little Things inspired by her ‘ready for anything’ attitude. She is also backing Pure London’s Power of One campaign supporting the UN Global Goals for Sustainable Development and will be making her pledge at the show.
On Tuesday 24th July, celebrated fashion journalist and broadcaster Hilary Alexander OBE will host a panel discussing The Future of Sustainable Fashion Design. She will be joined on stage by Sunday Times Style columnist and UN Global Goals advocate Scarlett Curtis, Michael Beutler Director of Sustainability Operations at Kering Group, Noorin Khamisani Founder of Outsider and Lecturer at the London College of Fashion, Muchaneta Kapfunde, Founding editor-in-chief & Wearable Tech Stylist from FashNerd.com, and Aurelie Fontan, this year’s Graduate Fashion Week winner of the M&S Womenswear Award, the Catwalk Textiles Award, and the Dame Vivienne Westwood Sustainable & Ethical Award.
Sunday’s Main Stage will also welcome Harriet Voking, Head of Communications at Livia Firth’s sustainability consultancy Eco-Age to discuss bringing real and substantive sustainable change to the fashion industry. This will be followed by a Styling Session with Antonia O’Brien, offering advice on incorporating the new season trends into your wardrobe.
Join fashion influencers Georgina Horne from fullerfigurefullerbust.com, George Friend, award-winning blogger and social media expert, and Danie Jade, of daniejade.co.uk on the Future Stage to discuss creating stand-out content, growing followers organically, and working with brands and retailers.
On the Origin Stage, Victoria Gallant, Technologist at Marks & Spencer’s, Dippal Manchanda, Analytical Technical Director, and Steve Hamon, Group Sales Director, both from AnchorCert will be discussing Making Jewellery Safer for All and DermaKindTM, a revolutionary testing methodology, proven to reduce the risks of ACD caused by metal and now applied across all Marks & Spencer’s women’s SkinKindTM jewellery ranges.
Julie Driscoll, Managing Director of Pure London says: “The message this season at Pure London is clear…we are all about the future, making a better future for all, discussing the relevant and pertinent issues facing our industry and driving our Power of One pledges. With a host of other informative talks confirmed, styling seminars, regular WGSN trend briefings and live catwalk shows, Pure London will deliver an insightful and thoughtful fashion experience.”