Fashion

Enter our world of fashion showing off up and coming as well as veteran designers. Read this page for current fashion trends and model news.

Pure London Redesigns Fashion’s Future and Backs Gen Z With Spirit Re-brand

Pure London, the largest festival of fashion in London and leading destination for fashion inspiration and buying opened it’s doors yesterday and today to a surge of visitors including John Lewis, Selfridges, Victoria Beckham, and Asos keen to discover new…

Pure London & Scoop Join Forces to Accommodate Buyers

Pure London, the largest festival of fashion in London taking place on 22nd – 24th July at London Olympia, is collaborating with Scoop to offer buyers a complimentary taxi service between the two shows. Doors open at the shows this…

Hats by Katherine Elizabeth Millinery

Whether it’s Royal Ascot, Henley Royal Regatta, a wedding, garden party, or you simply need a glamorous headpiece; Katherine Elizabeth is home to beautiful hand-made millinery. If you wish to buy, hire or even create your own hat at a…

The three-hand watch

Both fashion statement and everyday necessity, watches have become the must-have accessory of the moment. Recent trends have moved away from dramatic detailing and into a new wave of pared-down models, while function continues to provide the latest in smart…

Maya Jama and Hilary Alexander OBE to spotlight Diversity and the Future of Fashion Design at Pure London

Pure London, the largest festival of fashion in London taking place on 22nd – 24th July, is delighted to announce that Maya Jama and Hilary Alexander are joining its comprehensive and inspiring content programme as keynote speakers. Influential TV, radio…

Anfield fashion student scores LFC fashion shoot

Today Liverpool FC launched its latest range of ‘47 headwear with a photoshoot with a difference. The club initially teamed up with Boston-based sports lifestyle brand, ’47, last season to bring fans a selection of new-look headwear. The latest ’47…

Liverpool FC launches new range of ’47 caps for 2018/19 season

Liverpool FC has launched its latest range of ‘47 headwear for the new season. The club teamed up with Boston-based sport lifestyle brand, ’47, last season to bring fans a selection of new-look headwear. The latest ’47 assortment has been…

Pure London Announces Graduate Fashion Week Collaboration

Pure London, the largest festival of fashion in London taking place on 22nd – 24th July, is delighted to announce it is collaborating with Graduate Fashion Week to showcase 10 of this year’s graduates from the “Top 25 Graduate Collections”…

New Denim and Fabric Trends Showcase at Pure Origin

At July’s Pure Origin sourcing and manufacturing show at London Olympia, denim, fabric trends and innovation will take centre stage. A new dedicated Denim area will showcase a host of leading denim industry brand and create a focus on the…

Liverpool FC reveals new lines to New Balance 2018/19 footwear range

Liverpool FC has today revealed new additions to its official New Balance footwear range for the 2018/19 season. The range now includes a brand-new LFC edition to the popular NB Fresh Foam Cruz collection, which is available in both adult…